International Journal of Business and Social Science

International Journal of Business and Social Science

Companies, business organizations, government agencies and educational institutions require Enterprise Resource Planning (ERP) software in order to manage their operations. This paper will investigate about the features of different ERP systems. It will provide detailed information about how these features are used, the various departments they are dedicated to and…Under the impulsion of the power of science and technology, the whole countenance of society has been changing. Peoples lifestyle has altered profoundly. As A sort of second skin of garment, the content of science and technology grow with each passing day so that the extension of clothing continues to

In this paper, the authors discuss the feature of human purchasing intention based on Big data environment. Analysis the mechanism of Big data on consumer purchase intention, both positive and negative aspects: the value of Big data resource and the innovation of Big data technology, to analysis Big data positive…

Common Knowledge Based Social Media Modeling

Based on Social Media Marketing (SMM) environment, this paper discusses the characteristics of consumer purchase intention on social media marketing environment, analyses the main factors of social media marketing affecting consumer purchase intention, that is, the external factors and internal factors perception. By SOR and TAM model combines social media…

In this paper, the authors create and test a model for social media interactions based on common knowledge operators. Methodology and theoretical approach of this paper is based on the elements of Game Theory and more precisely, common knowledge. In general, social media campaign effectiveness is measured using various goals,…

5G technology: A business leaders guide

The rapidly growing Internet transforms websites pages an easy and fast trade tool to conduct commercial transactions. Online shopping becomes more and more popular with the liberalization of trade all over the world and with technological developments that accelerates information communication in a more secure way. From this perspective, evaluating…

Consumer Purchase Intention Research Based on Social Media Marketing

The Study of Impact of Big Data to Purchasing Intention

In this paper, the authors investigate how individuals demographics may influence their adoption of online stock trading. The results indicate that online stock traders are more likely to be male, have higher levels of education and have higher levels of income than non-traders. Age was not found to correlate with…

In this paper, the authors simulate three experiments to examine whether the management of partner relationships in electronic commerce could strengthen the collaboration capabilities and overall competitiveness of companies under the electronic purchase ecosystem. The result demonstrates that apply the partner relationship management concept in the electronic purchase ecosystem can…

The authors use a behaviorally motivated risk-return optimization framework to shed light on the important link between global supply chain management and investors risk-return choice. By improving the transparency and sustainability of the global supply chain, firms can reduce the probability of extreme losses, thus increasing investors expected utility and…

E-commerce is a new business model in the world; it has triggered a major change in the mode of production of the whole world. With the rapid development of enterprise information technology and Internet technology, e-commerce has become a key means of modern enterprise competition. Faced with increasingly severe limit…

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